If You’re a Pro Photographer: Here’s What NOT to do on Instagram
Posted: July 30, 2018
NO CAPTION I know they say a picture is worth a thousand words, but if you want to hack the IG algorithm, please use captions. This is yet another opportunity to showcase your creativity. Title your work, tell us about the experience you had during that particular shoot, what did you feel? These are the types of posts that will keep your followers engaged and...
Are You A Photographer Experiencing Higher Insurance Premiums? 💸
Posted: June 14, 2018
At APA Insurance Services, our sole focus is to work with pro photographers to shop the best rates and coverage for their business. Recently, I have seen a growing trend of rate increases for photographers for no particular reason, especially coming from those insured with other association-based insurance programs. This is where it’s important for photographers to know their options. There are a multitude of...
Why Pro Photographers Need Workers’ Comp Insurance
Posted: May 8, 2018
Many photographers often neglect thinking about workers' comp or simply assume it is already included in their Business Owners/Liability policy… but think again. How does it work: Workers' Compensation is a form of insurance providing wage replacement and medical benefits to employees injured in the course of employment in exchange for mandatory relinquishment of the employee's right to sue their employer for the tort of...
Instagram Tips Every Photographer Should Know!
Posted: April 19, 2018
via GIPHY As you all probably know, instagram is a highly saturated market for photographers. Having said that, it is still crucial for all photographers who are serious about their business to have a presence on instagram. The more you publish your photography, the more you build your brand, and that's what it's all about. Consistency This is rule #1 for instagram success. This means...
The Risks of Being a Pro Photographer Without Liability Insurance
Posted: August 24, 2017
I know how hard it is to start a photography business: from soliciting new business, managing client projects, hours of editing photos, branding yourself, and everything else, it becomes quite the task and many times, my clients have told me insurance was last on their list of to-dos. After years of experience with insuring photographers, however, they often see very quickly how important it...